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Inspired Social Media Management Services for B2B Tech Companies

Leapfrog your competitors with expertly crafted social media management services and strategies that break through the noise and get your voice heard by the people who need to hear it.

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Why social media marketing matters for B2B tech companies.

To buy or not to buy? That is the question being decided on social media, right now.

75% of B2B buyers rely on social media as part of their process. That wasn’t true a decade ago, when social was a flashy add-on for only the most forward-thinking startups. But these vital conversations have shifted onto social media platforms, taking your leads with them.

In short, if it’s not on social media – it’s not being heard. Nurturing leads, building relationships, showcasing company culture – it all happens in social media channels. And companies who are getting this right are reaping the benefits.

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How the game has changed for B2B social media

In the past, social media management could be safely entrusted to one person with a single focus: engaging in comments, posting regular content, or following up with leads.

That’s no longer the case.

Being present and engaging on social media platforms is now, quite literally, a full-time job, for a full team of specialist engagers, designers, writers and strategists. Every piece of social media content needs to be thoughtfully and strategically devised if it’s going to stand a chance of standing out. Even worse, social media platforms are dynamic: constantly evolving and changing. This makes the struggle to stop the scroll, boost engagement and generate leads all the more complex for time-pressed B2B businesses.

Winning this game means getting the right message seen by the right people, on the right platform – over and over again. That’s not impossible – but it does take an expert touch.

At Inspired Marketing, our dedicated social media marketing team builds, implements and tracks custom plans that keep our clients tuned in to the conversations where they need to be, moment to moment.

likes addiction
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Fiverr Enterprise

Fiverr Enterprise revolutionized its freelance management services by partnering with Inspired Marketing to craft a bold brand identity and refine its content strategy.  This approach drove a 30% monthly increase in new website users, significantly boosted social media engagement, and positioned them as a leading authority in the freelance workforce sector.

+25%

Social media engagements

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Our Benefits

Our interdisciplinary marketing team combines expertise in digital marketing, content creation and lead generation to build an influential social media presence for B2B brands.

Power On

Agile and Always “On”

An impression isn’t a read - or even a view. It’s a fleeting window of opportunity that our mostly-millennial team is adept at seizing.

expertise

Omnichannel Expertise

Think TikTok is just for B2C? Think again. Our media management services cover all the social media platforms where your leads love to engage.

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Inspiration + Data

Our team blends creative flare and analytical acumen, constantly measuring how every # and @ is performing in the wild.

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HiBob

HiBob, an HR tech platform, significantly elevated its social media presence with Inspired Marketing’s strategic approach, resulting in a 3X increase in LinkedIn engagement and substantial growth across other platforms within a year. Our strategy included various initiatives which drove impressive growth in followers, engagement, and organic website traffic.

+61%

Social organic website sessions

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Our Process

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1

Research

We take a deep dive on your buyer personas, competitors, media portals, key opinion leaders, and trending topics.

That’s how we identify the social media platforms most relevant to your products and services, and that your target audience prefers (it’s not always the ones you expect ).

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2

Create

Based on this social media marketing strategy, we build a marketing plan that integrates with all of your other marketing activities: your content calendar, SEO, and paid marketing campaigns. The plan spans 4 essential pillars:

  • Managing the company profile
  • Generating corporate organic traffic
  • Boosting employee advocacy
  • Creating and publicizing thought leadership
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3

Schedule

This is where that agility we mentioned comes into play. We use management tools like HubSpot, Hootsuite, and Buffer to schedule posts, creating a well-oiled content machine.

We engage your audience in real-time, and use paid digital marketing and authentic employee advocacy programs to amplify your reach.

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4

Analyze

Like any other form of online marketing, social media accounts need skilled management. We’re ruthless when it comes to trimming the fat and maximizing value for our clients’ budgets.

We keep our finger on the pulse as platform algorithms change, and adjust accordingly - so you never have to.

Social media platforms we work with

Social Media with Inspired Marketing

As an agency, we have the advantage of managing multiple social media accounts across different industries.

This means that we understand each platform in depth, and what it can do for businesses in a particular niche. It also means that we know where the hottest industry conversations are happening, and what they’re about. By tapping into them, we put our customers firmly on the digital map, generating and converting leads, driving traffic to their websites, and engaging with prospects in real time.

We think of ourselves as the David of the marketing world: lean, strategic, and all about results. Basically, we get A LOT done, but without wasted time or bloated budgets.

So if you’re looking for an international team of experts who really understand social media marketing and can help you get the attention of customers you’ve always dreamed of – fast – you’re in the right place.

BOOK YOUR STRATEGY SESSION NOW

We have some awesome clients

Intel
otonomo
sygna
cloudinary
Tadiran

Here’s what they have to say

bob

"When the pandemic started we knew that we had to show companies how to overcome their new HR challenges. This is where Inspired Marketing really made a difference. With their help, we were able to significantly expand our social media reach and engagement, when it mattered the most! The team was a genuine part of our team who helped us succeed and grow."

Zohar (Zoe) Haimovitch

HiBob

sygna

"With the help of Inspired Marketing, we found more than just a team—we found partners! When we had a bold vision, they dared to walk the road less traveled with us, take creative risks and innovation. It paid off beautifully! The Inspired Marketing team doesn't just understand our vision; they go above and beyond to bring it to life."

Nir Bar-Sade

Fiverr Enterprise

Tadiran

“Working with the Inspired Marketing team was not only easy, but also led to excellent results. They built and maintained a significant presence for us on social media. LinkedIn follower growth and above-benchmark engagement rates were consistent throughout the years of our collaboration. I found them to be indispensable.

Shanie Weissman

Mend

bob

"At Faddom, we invest alot in developing unique and cutting-edge technological solutions that bring real value to our customers. But, in today's competitive online space, we understand that this isn't always enough and that we need to also stand out amongst the competition to generate high-quality leads. THat's where we get support from Inspired Marketing."

Lanir Shacham

Faddom

Client Testimonials

"Inspired Marketing proved to be an integral part of our team, propelling Intel Ignite toward success in the London launch and deal flow campaign. Their insights, innovative content creation, and execution significantly contributed to driving applications from startups and VCs. The awareness generated not only met but surpassed our expectations. We are grateful for their partnership in creating a thriving community for early-stage deep tech startups."
Sarit Rosenthal-Aviram | Global Marketing DirectorIntel Ignite
Sarit Rosenthal-Aviram | Global Marketing Director
“When I joined Allot as VP of HR, one of my biggest challenges was recruiting new talent to meet the company’s growth and who were the right fit for our culture and values. For this reason, I turned to Inspired Marketing to help us build an employee branding strategy. And the results say it all.”
Ronit Weinstein | VP of Human ResourcesAllot
Ronit Weinstein | VP of Human Resources
"Working with Inspired Marketing felt like a natural extension of our own team. They understood our vision and helped us articulate it in a way that resonated with the audience we wanted to reach. We weren't just another client; we were partners working toward a common goal: to make renewable heat solutions accessible and understood."
Zvika Klier | CEOTIGI Solar
Zvika Klier | CEO
“At Faddom, we invest a lot in developing unique and cutting-edge technological solutions that bring real value to our customers. But, in today’s competitive online space, we understand that this isn’t always enough and that we need to also stand out amongst the competition to generate high-quality leads. That’s where we get support from Inspired Marketing.”
Lanir Shacham | Chief Executive OfficerFaddom
Lanir Shacham | Chief Executive Officer
"We needed to move, and move fast, and while we had some idea of what was required, we didn’t have the resources to get it done properly and quickly. And Inspired Marketing delivered on both accounts. We got the full spectrum of expertise right away, but also the close connection and constant communication you’d expect from an in-house team. The IM staff seamlessly became an integral part of our team and continue to deliver what we need, when we need it."
Elad Mardix | CEO & Co-FounderClarifruit
Elad Mardix | CEO & Co-Founder
"Social media and marketing on digital channels were critical to help make an impact. This is where Inspired Marketing really made a difference. With their help, we were able to significantly expand our social media reach and engagement, and connect with more HR professionals, customers clients and prospect- this, when it mattered the most! Inspired marketing’s team was a genuine part of our team and helped us succeed and grow."
Zohar Haimovitch | VP of Content ExperienceHibob
Zohar Haimovitch | VP of Content Experience
“There are lots of great companies out there that are missing out on opportunities because they simply don’t understand what they can do with the cloud. We want to help more companies do more, and Inspired Marketing has helped us boost awareness about our brand and establish a name as a thought leader in the field. They’ve become a crucial part of our team, and have been instrumental in helping us reach our goals.”
Ilanit Tseyrefman Parnas | VP Marketing2bcloud
Ilanit Tseyrefman Parnas | VP Marketing
" The Inspired Marketing team supported Intelitek and was really professional. Their deep understanding of marketing to the target customer and focus on doing the most important thing was a huge help when there was just too much to get done and some focus was desperately needed."
Graham Celine | Marketing LeadIntelitek
Graham Celine | Marketing Lead
“When we first approached Inspired Marketing, we knew that we were asking for the impossible. But they took on the challenge like it was a piece of cake. Before long, we saw our dreams come true and now, our goals have been exceeded. By leveraging Inspired Marketing’s social media and content marketing services, we have been able to collaborate with more stakeholders who need car data and our wide range of SaaS offerings to make mobility easier, smarter and more lucrative. We have also established our brand as a leading platform and marketplace for mobility intelligence.”
Debbie Cohen-Abravanel, Director of MarketingOtonomo
Debbie Cohen-Abravanel, Director of Marketing
“In 2016, Joonko began finding solutions to improve the lives of underrepresented professionals in the workplace. IM understood this gap and how to fill it by improving Joonko’s online marketing outcomes. In developing an effective SEO strategy, its team of experts not only took the time to research the most current and relevant insights, but also provided strong support in planning and executing actions. IM’s combination of proficiency & results quickly made a measurable difference in our online presence and reach, thereby increasing the diverse talent stream to companies and inclusive opportunities for candidates.”
Pe'era Feldman, VP of MarketingJoonko
Pe'era Feldman, VP of Marketing
“When I joined Mend as a Global Communications manager in Jan 2021, I inherited IM’s social strategy. Working with the IM team was not only easy but also led to excellent results. They built and maintained a significant presence for Mend on LinkedIn, Twitter, and Facebook. Farrah and Rose, our account managers, were self-sufficient, responsive, resourceful, and forward-thinking when it came to researching and crafting content. just as if they were part of our in-house team. I found them to be indispensable, and their name doesn't do them justice! It should be Inspiring - not Inspired Marketing.”
Shanie Weissman, Global Communications ManagerMend
Shanie Weissman, Global Communications Manager
I would like to thank you and your team at Inspired Marketing: Rose, Tommy, Noah, and Brianna, for being kind, professional, creative, and mindful. I wanted to let you know that you did an excellent job understanding and executing our brand’s complex ecosystem in no time, so one more time — well done! Looking forward to working with you again in the future.
Asaf Golinsky | VP MarketingSayollo
Asaf Golinsky | VP Marketing
“We’re happy to have partnered with Inspired Marketing on this project” We love working with Inspired Marketing because of the way they get stuff done. Their breadth of talent and experience is always the perfect complement. Launching an EVP is never an easy task. There are many moving parts, but we’re happy to have partnered with Inspired Marketing on this project.
Cohav Nir | People and Culture Operations Director at HibobHibob
Cohav Nir | People and Culture Operations Director at Hibob
“As a startup, our needs changed frequently, so it didn’t make sense to hire according to the skillset we needed at a specific point in time. We also didn’t have the resources to hire all of the expertise we needed. By working with Inspired Marketing we were able to access the experts we needed, when we needed them​​—no delays due to long hiring processes. We got the necessary skills to compete with the larger competitors in the market. I don't have enough words to thank this amazing team that has supported me always. In startups, you sometimes need things immediately, and the team was always able to support us”.
Anna Vanier | Director of MarketingfloLIVE
Anna Vanier | Director of Marketing
"Working with Inspired Marketing has been an absolute pleasure. From the very beginning, they have felt like an extension of our team, constantly looking for creative solutions to our marketing challenges and always striving to improve results. They are true partners, and we value their proactive approach and dedication to our success. We are constantly impressed by their willingness to test and experiment in order to find new ways to drive results for our business. We are grateful to have such a reliable and flexible partner in Inspired Marketing."
Alex Kaplunov-Tov VP Business Development RentSafe
Alex Kaplunov-Tov VP Business Development
“When ThinkLouder made the decision to ramp up our marketing efforts to reach a far wider audience, we needed a marketing agency to make our vision to come to life at all the touchpoints – helping us to creating a unique, standout voice on social media, crafting informative blogs, and leveraging PR to position our company as a thought leader in our field. Inspired’s team is a seamless extension of ours — we live and breathe Agile and they get the message across – consistently, powerfully, and creatively,”
Giora Morein | Founder & CEOThinkLouder
Giora Morein | Founder & CEO
"With the help of Inspired Marketing, we found more than just a team—we found partners! When we had a bold vision, they dared to walk the road less traveled with us, take creative risks and innovation. It paid off beautifully! The IM team doesn't just understand our vision; they go above and beyond to bring it to life."
Nir Bar-Sade | VP MarketingFiverr Enterprise
Nir Bar-Sade | VP Marketing
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Case Studies

Intel Ignite
How Inspired Marketing fanned Intel Ignite’s flames with a successful campaign for the first London cohort. Here’s how we worked together to increase the accelerator program’s leads by over 32%.
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Fiverr Enterprise
How bold risk-taking in brand identity and content strategy paid off for Fiverr Enterprise with the Help of Inspired Marketing. By implementing a comprehensive social media strategy that leveraged LinkedIn and Twitter, Fiver Enterprise successfully reached and engaged their target audience through a series of targeted content.
Read more
floLIVE
How Inspired Marketing stepped in when floLIVE needed a marketing team that could serve as an extension of its in-house team to hit the ground running while pivoting and evolving as the company scaled up.
Read more
Clarifruit
An A to Z marketing package that’s helping drive growth for Clarifruit, the world’s first AI-powered Quality Control software for the Fresh Produce industry
Read more
RentSafe
Inspired Marketing offers RentSafe dynamic marketing solutions, acting as an extension of their in-house team and helping them stand out in a competitive industry. With Inspired Marketing’s expertise, RentSafe is able to hit the ground running and make a big impact.
Read more
TIGI
How Inspired Marketing helped TIGI Solar transcend from being local to becoming global, supported by a comprehensive marketing infrastructure, a robust social media presence, SEO strategy and effective PR.
Read more
HiBob
How HiBob built its social media marketing presence with the help of Inspired Marketing
Read more
Otonomo
These amazing results didn’t just happen. They were made possible through the strong relationship, communication, and close collaboration developed between Inspired Marketing and Otonomo, and by the proven social media and content marketing methods we used to deliver fast results.
Read more
ThinkLouder
Read how Inspired Marketing helped ThinkLouder pivot into a new direction to become a highly successful online training and services company.
Read more
HiBob
How Inspired Marketing created an EVP that communicates HiBob's culture and position as an attractive employer for talent in the technology sector.
Read more
Sayollo
Social Media Marketing Case Study: Sayollo’s team had a lot to say, but they needed a team to help them say it — to define the strategy, develop all the creative, and distribute it at the right time. That’s where Inspired’s team stepped in, acting as Sayollo’s extended social media team. The great synergy between our teams helped us to hit the ground running and work closely together to achieve the desired results.
Read more
Faddom
Creating a differentiated brand, messaging, and website together with Faddom (formerly VNT), and using Search Engine Optimization (SEO) and other advanced marketing tools to increase visibility and generate high-quality leads.
Read more
Allot
Creating an employer branding strategy and Employee Value Proposition (EVP) that reflects Allot’s company culture and differentiates the company in a competitive talent market
Read more
2bcloud
Building brand awareness and thought leadership for 2bcloud through paid advertising, content marketing, and outbound marketing campaigns
Read more
Joonko
SEO case study: Joonko achieves 127% increase in organic sessions Joonko website outcomes and competitiveness bolstered through comprehensive SEO strategy and Inspired Marketing’s signature support
Read more
Mend
Social Media Marketing Case Study: The impressive growth was made possible through the close collaboration, idea sharing, tech savviness and strong relationship between Inspired Marketing and Mend (formerly WhiteSource), and by the proven social marketing methods that we use with all our clients.
Read more

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